Ultimate Shopping Experience
Brands looking to leverage their customer experience should focus their efforts on mobile where they spend most of their time. Mobile has been a critical part of every customer journey in this mobile first world. 45% of shopping trips include mobile shopping, according to Facebook IQ. Brands at the top of their game are quick to address and meet these expectations by building great mobile experience, while others are still struggling to keep up. One thing we can learn from the successes of top brands is optimizing customer experience with mobile apps. Not only market leaders, small and mid-sized brands have already started investing in mobile apps to ensure a more user friendly experience for customers. If your brand hasn’t got there, it's time to focus your efforts and resources in a high-performing shopping app that enables the best-in-class mobile experience.